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The Good, the Bad and the Ugly
An Attempt to Cover Outsourcing; and Two Good Reasons Not to Read The Washington Post

August 31, 2005

     It wasn’t a good week for the media. Most major news outlets continued to parrot the claim that America is at record highs in oil and gasoline prices.
 

The Good
     Doing a good job on an outsourcing story – any outsourcing story – is a challenge for the news media. ABC’s “World News Tonight” didn’t pull off a success, but they deserve points for effort. In an August 25 report, reporter Barbara Pinto took a trip to rural Minnesota, “Hardly the place computer programmer Dave La Reau expected to find work.” Pinto went a long way for a “Closer Look” at outsourcing, but the coverage still came up a few miles short.


The Bad
     Washington Post Style writer David Montgomery opted to be snarky rather than accurate. His August 24 piece entitled “Fuel Hardy” didn’t just make the mistake about so-called record gas prices, but Montgomery had to outdo himself. First, he repeated the error claiming, “New records have been set nearly every day for the last two weeks in the Washington area…” But Montgomery admitted later in his piece that he was wrong and just chose to ignore the facts: “Never mind the inflation-adjusted nerds who point out that regular unleaded gas today is still cheaper than the $3.11 it cost in today’s dollars in 1981.”


The Ugly
     When a professional athlete dies too young, people naturally look for blame. Washington Post reporters Mark Maske and Leonard Shapiro showed why they should stick to the Sports pages. The duo devoted more than 2,000 words to the question of professional football players’ obesity in their August 25 article. Unfortunately, they ate up a study of NFL players that relied on the heavily flawed Body Mass Index, which uses height and weight to calculate obesity.


The Good, the Bad and the Ugly tracks the best and worst media coverage of business and economics. Readers are invited to submit suggestions or news tips to Director Dan Gainor at dgainor@mediaresearch.org.